Founder of StoryFuel | Brand Storytelling Consultant & Keynote Speaker | Board: Native Ad Institute | Formerly: NYT's T Brand Studio, Time Inc. Director of Creative Strategy & HuffPost Partner Studio
Women Inmates Separate But Not Equal (Paid Post by Netflix From ...
Women Inmates Separate But Not Equal (Paid Post by ...
Why It's Time to Standardize Native Ad Labels
Why It's Time to Standardize Native Ad Labels
The 4 Elements of a Perfect Sponsored Content Campaign
The author of one of the most successful native ads of all time explains what makes sponsored content work....
How The Best Brands Create New and Exciting Travel Content
Tourism, and hospitality brands have some of the richest fodder for travel content, with entire cities full of stories to discover and share. But once you’ve ranked the best restaurants and offered up your recommendations for evening activities, it can sometimes be a struggle to come up with new and differentiated ways to tell your town’s story.
These fresh travel content ideas, formats and perspectives to breathe new life into your content strategy.
(This article originally appeared in The S...
Why Brands Need to Branch Out From Product-Focused Content ...
Why Brands Need to Branch Out From Product-Focused ...
Time Inc.'s Creative Strategist Melanie Deziel Shares Her Thoughts ...
Time Inc.'s Creative Strategist Melanie Deziel Shar...
Being Needed, Not Needy: How To Create Content People Actually ...
Being Needed, Not Needy: How To Create Content Peop...
7 Creative Ways to Use Instagram’s Multi-Photo Post Option
Earlier this year, Instagram introduced the ability to upload multiple photos in a single post as a carousel, gallery or album. Users now have the option to select up to 10 photos and videos at a time when they create an Instagram multi-photo post, allowing their followers to swipe to view all the images in a set.
And while the instinct may be to simply leverage this option when you can’t decide which photo to use, there are so many creative ways to leverage multi-photo posts to create deeper...
Why My Dad's Sudden Illness Made Me Rethink My Entire Life
My dad has always had migraines. Not the “bad headache” kind — the “everything hurts, I can’t function, vomiting from pain” kind. So when my stepmom took him to the hospital for a migraine late one night in 2015, I wasn’t too worried. I figured they’d monitor him for a few hours and send him home in the morning.
Midway through the next day, when I still hadn’t heard anything, I sent a text: “You guys back home yet?”
My cell phone rang a minute later. “Your dad is getting worse,” my stepmom sa...
7 Digital Marketing Podcasts That Successful Entrepreneurs Listen To
7 Digital Marketing Podcasts That Successful Entrep...
Gary Vaynerchuk's New Book Is A Knockout For Social Media ...
Gary Vaynerchuk's New Book Is A Knockout For Social...
Grit and Grace (Paid Post by cole-haan From NYTimes.com)
The intense practice schedules, meticulous preparation and mental strength required for a life in ballet....